Geraud Markets Liverpool Ltd is the largest and most successful example within the UK of a Public Private Sector Management Partnership of local authority markets. GMLL in partnership with Liverpool City Council now runs over 1,200 regular market days each year. In addition to this there are over 100 Speciality Event Market days, providing residents and tourists with access to excellent choice, value and quality. Please see below for information regarding the markets operated between Geraud Markets Liverpool Ltd and Liverpool City Council:
Broadway (Indoor): Monday – Saturday
Broad Lane, L11 1JB
Speke Road, L19 2PA
Great Homer St: Saturday
Great Homer Street, L5 3LO
Monument Place: Thursday, Friday & Saturday
London Road, L3 8JA
Penketh Drive, L24 0TY
St Johns' (Indoor): Monday – Saturday
Tuebrook:Thursday & Saturday
Dorset House, West Derby Road, L6 4BR
Prescott Farmers' Market: 1st Saturday of every month High Street L34 6HG
University Square Farmers' Market: 2nd Thursday of every month Mount Pleasant, L3 5TX.
Woolton Farmers' Market: 2nd Saturday of every month
Allerton Road, Woolton, L25 7RE
Allerton Road Farmers' Market: 3rd Saturday of every month
Allerton Road, Allerton, L18 6HG
Lark Lane Farmers' Market: 4th Saturday of every month
Lark Lane, Aigburth, L17 9PF.
Southport Farmers' Market: Last Thursday of every month. Chapel Street, Southport.
West Derby Farmers' Market: 1st Saturday of every month 1 Mill Lane, West Derby Village, Liverpool L12 5HJ.
Further details on the above markets can also be found at: www.liverpool.gov.uk/Leisure_and_Culture/Markets/index.asp
Geraud Markets Liverpool Ltd’s partnership ethos and objectives are underpinned by a challenging and ambitious vision for the City Council’s market service that is governed by the following mission statement and principal strategic objectives:-
GMLL Mission Statement
“To achieve the renaissance of the City’s markets, restoring them to their former prominence in social, cultural and economic life through a wide range of shopping and trading opportunities, offering quality and choice to the local community and visitors to the city.”
Creation and Management of GMLL
The initial focus of the partnership was to ensure the successful service transfer from the City Council to the newly established company, ensuring service continuity and addressing the ongoing financial difficulties that had characterised the existing service for many years.
As part of the business planning process, the partnership developed its initial business plan with the principle aims to expand and improve the quality, efficiency and effectiveness of the service delivery in the City of Liverpool’s markets.
An essential element of the business planning process was to agree a service improvement action plan that would assist the partnership in monitoring performance and achievements against each of the objectives.
The plan is used as a key management tool to assist GMLL in making the step change required to deliver the future vision for the markets service. The plan encompasses all aspects of the partnership’s management including: Finance, Human Resources, Service Delivery, Innovation, Sustainability, Investment, Communication and Performance.
The prime Aims & Objectives of the plan are detailed below: -
Continually improving quality services to stakeholders through a vibrant, modern and profitable alternative retail shopping experience
Satisfying the needs and expectations of all stakeholders
Increasing accessibility to markets
Contributing to the health and well-being of the community
Treating all stakeholders with equal respect
Complementing the city’s retail and shopping strategies
Contributing to the city’s environmental, regeneration and business development strategies
Developing responsive and responsible staff through support, training and development
Continually improving markets to deliver best value
Raising the profile of the Market's Service